A huge Thank You!

Dear Lingerie Lovers, As my brand Loveday London turns 5 years old, I am thrilled to be writing t...

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Bespoke Comissions at Loveday London

Dear Lingerie Lovers, We are thrilled to say that we now have our own dedicated team based at our UK Atelier. We are planning a separate blog post ...

Christmas Competition 2018!

It's our highly-anticipated Christmas Competition time!  We are giving away 3 sets of lingerie to 3 lucky winners!  Head over to our social media ...

Luxury Lingerie Sample Sale!

Attention all lingerie addicts !  We are taking part in the annual Lingerie Sample Sale at Chelsea Old Town Hall, London, on Friday 23rd November f...

Irene Noren x Self Control Magazine

We were thrilled to collaborate with Self Control Magazine on their latest issue to present these stunning images of the incredible Irene Noren. St...

Welcome to our shiny new world!

Welcome to our new website and new collections for AW18. Our most exciting season to date sees the launch of this, our amazing new website, which ...